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Influencer

LEADERSHIP IS INFLUENCE

One of the greatest capacities we possess is that of influencing behavior. And yet many of us struggle to influence others for good when it matters most.

Leadership isn’t simply about crafting inspiring visions, developing breakthrough products, or detailing business growth plans. Leadership is about mobilizing others to achieve the vision, build the product, or enact the plans. 

At the end of the day, leadership is intentional influence. If behavior isn’t changing, you aren’t leading.

IF Girl

INFLUENCE IN ACTION

Crucial Influence goes beyond corporate perks and charismatic personalities to teach a method for influencing human behavior.

Why does this matter? Because outcomes depend on people. Whether you’re launching a new product, changing safety standards, rolling out new software, or just trying to get your team to show up on time, the behavior of people-and your ability to influence it-will determine your results.

Crucial Influence 3rd Edition Book

INFLUENCER MODEL

Based on five decades of social science research and work with successful leaders around the world, the influencer model reveals why people do what they do and how leaders at every level influence behavior for lasting results. Influencer reveals the personal, social, and environmental sources that shape human behavior and teaches a method for engaging these sources to change behavior.

  • Get clear on the result you want
  • Determine how you will measure progress and success
  •  Identify the behaviors that will generate desired results.
  • Clarify when people should act and what they should do
  •  Identifying barriers to change and why people struggle to do the vital behaviors.
  • Tap into personal values to foster motivation.
  • Help others do what they previously couldn’t.
  • Harness social influence to support new behaviors.
  • Incentivize behaviors with the right rewards.
  • Change the environment to support new behaviors.

For More Information 
please contact:
Khun Chonlada Tel: 063-273-0297
Khun Thanyada Tel. 081-934-7848

Email: info@pacrimgroup.com

For In-House Solution
please contact Khun Charinrat Tel. 094-151-9159
Email: charinrat_t@pacrimgroup.com

Influencer

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INFLUENCER RESULTS

Organizations around the world have turned to Influencer to improve process, profitability, safety, service, and more

Crucial Learning elements
CUSTOMER SERVICE
Michigan’s Department of Human Services customer service improve its customer service rating by 38%.
COMPLIANCE
Spectrum Health improved hand hygiene compliance from 60% to 90% in two months.
QUALITY
Menlo Innovations reduced the number of man-hours dedicated to emergencies by 30%.
SAFETY
Newmont Mining experienced 73% fewer serious injuries. And Gold Fields saw a 60% reduction in total recordable injury frequency rate (TRIFR) in some sites and a 33% decrease in regional TRIFR, equating to 25 people being saved from serious injury.
PATIENT SATISFACTION
At Children’s Minnesota, patient satisfaction scores jumped by 10% and 12% respectively for the first two years after training. Patient wait times also decreased in that same period.
SALES PROCESS IMPROVEMENT
Gallery Furniture increased sales by $250,000 per month. The company also saw a $1 million reduction in annual expenses.
PROCESS IMPROVEMENT
Xerox had 93% of its employees use their new Six Sigma process and more than 50% adopt it long-term.

LEARNING FORMATS

Influencer is available in two formats to meet the unique needs of your team or organization.
Each format is optimized for skill transference and an engaging learning experience.

IF Virtual

Virtual

Virtual instructor-led learning delivered as a one day course
(3 X 2 hour sessions)OR two-day course
(3 X 2 hour sessions plus 3 X 1.5 hours sessions).

IF Live

On-Site

Instructor-led, in-person learning delivered as
a one- or two-day course (six or twelve hours).

3 Delivery Options

We offer three ways to deliver learning: attend a public course, bring in a Crucial Learning trainer, or have an internal leader get certified to teach employees.

  • PUBLIC WORKSHOP
    Your employees attend a virtual or in-person public course.
  • IN-HOUSE WORKSHOP
    Bring in a Crucial Learning master trainer to facilitate the virtual or in-person course across your organization.
  • TRAINER CERTIFICATION
    Certify an internal leader to facilitate the virtual or in-person course to employees.
trainer

WHAT PEOPLE ARE SAYING

Rich SheridanCEO and Co-Founder of Menlo Innovations
“The Influencer model provides that framework for securing organization-wide change. Not only do we use it, we also teach it to others, and that’s because our business results and the culture of our organization prove it works. We trained our entire staff and certified eighteen people in Influencer so that we could share these same principles with our customers.”
Joe HardellBusiness Project Manager, Abbott Laboratories
“Several years ago, we started training Influencer in conjunction with a large culture change effort. This was a success and I have since trained teams to use Influencer as part of large projects that require behavior change.”
Jaimee LeeGlobal Organization Development Director, Emerson Automation Solutions
“We use Influencer as a leadership development workshop and the language has permeated the organization. It is a practical application to influence or change behaviors and get mindshare on change initiatives.”

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